An analyst with Merrill Lynch, one of the world's leading financial management and advisory companies, believes the Wii will outsell the PS3. Bloomberg has spoken to a number of analysts in the wake of Sony´s recent financial statement.
"The PS3 is key to the medium-term success of this company since so much has been invested in it. [Success may be] harder because of the pricing and the delays of the product so far."To give us some idea of how important these analysts are within their companies, Bloomberg notes that Yoji Takeda manages $600 million in stocks and Masafumi Oshiden helps looking after more than $1 billion. These are big guys, no doubt.
RBC Investment (Asia) Ltd., Hong Kong.
"PlayStation 3 will be a huge money loser in the beginning. I think Wii will sell better than the PS3."
Merrill Lynch Investment Managers Co., Tokyo.
"If the PS3 doesn't sell well, Sony won't be able to recoup the investment in five years. That will hurt profitability for much of the group."
Daiwa Institute of Research Ltd., Tokyo
Now, I don´t think this is just a case of another analyst writing off the PS3 - although I find that interesting enough. This is a big analyst speaking on behalf of Merrill Lynch and that is one of the most reputable companies in the business. There are a lot of people who pay lip service to these analysts and will follow whatever buy or sell rating they churn out. Undoubtedly, this is good news for Nintendo.
Thanks to: Codename Revolution